Nicola Formichetti of Dazed, Gaga and now Mugler fame has opened a pop-up store in Tribeca for two weeks during New York Fashion 'Week'. The store sits within a what is essentially a big mirrored box designed by architects Gage and Clemenceau. Multi-faceted reflections amplify the visual feast of the maximalist pieces within. The store is more an exercise in curation than of selling a 'line'; customised Uniqlo, House of Gaga, vintage pieces and current Mugler rub shoulders on the shelves.
“I was looking for a medium to present all the different aspects of what I do... we’ve been merging different people['s ideas]. For me, it’s always about collaboration; it’s not just my vision, it’s the vision of all the people that I work with.” Formichetti explained.
The store proved a big success on Fashion's Night Out with Formichetti (pictured above) serving customers in the store himself. Definitely worth a look if you can get there, whether the budget can stretch to the vintage Versace or not!
Pics by Grace Joel and Rachel Been
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